Windsor Cat Sitting
Alexis Hunter approached us to produce a logo and website for her new cat sitting startup.
She is based in Windsor and wanted to target the premium end of the market so adding a crown to a cat seemed like a good idea! We got some great photography done by Maria Thomas Photography and had the site professionally copy written.
We have continued working with Alexis and we are now running an Adwords campaign, along with local area SEO she is now ranking at the top of Google and is receiving a steady stream of new enquiries.
What We Did
Eager Beaver Startup Package
This site was built using our Eager Beaver startup package with the addition of professional copywriting and our Adwords bolt-on package.
A modern clean design was used with professional photography, a traditional typeface and limited colour palette
Alexis Hunter is as passionate a cat lover you could imagine, and her love for cats and providing a top notch, caring and professional service shone through the brief. I wanted to capture this passion in the copy and convey lots of messages of reassurance that cat owners would be leaving their treasured pets in the best possible hands.
We also employed a bit of tongue in cheek branding of the individual services in order to create engagement and raise a smile among the cat loving audience.
In addition to the website we designed a logo and business card.
This site was built using the popular WordPress content management system, giving the client the ability to update and add content.
Search Engine Optimisation
We optimised the website for ‘windsor cat sitting’ & at the time of writing the website ranks on the first page of the Google, Google Local, Yahoo & Bing search results for this search term.
A Google Adwords pay per click campaign was setup to rank Windsor Cat Sitting in the paid listings at the top of the search results. As a result the advertising campaign drives a steady stream of traffic to the website.
Drag & Drop Page Builder
We included the industry leading drag & drop page builder which allows the client to quickly update the pages on their website and also build new professional looking pages with very little technical knowledge required.
Mobile Responsive Design
A mobile responsive design was used to allow the new site to be easily navigated and browsed on mobile, tablets and desktops.
Google Analytics tracking was setup to allow the client to analyse the visitor activity on their site. They can see detailed information including how many people have visited the site, where they are visiting from and what keywords they typed into Google to find their website.
This site uses data capture to build a database of potential customer email addresses. They can then be marketed to later using an email marketing system.
What the client said…
“I needed to find a website design company that was flexible, had great design ideas and marketing strengths and I am absolutely delighted to recommend Indigo Marmoset as the ideal web designers.
Matt and Murray have created an impressive market leading website introduction to my cat sitting business.
There are many web-site designers around but none who could be quite so dynamical.
Matt and Murray have an amazing compendium of talent and diversity – exactly the wealth and scope I was searching for.
I am thrilled with the end result.
Thank you, INDIGO MARMOSET, – Matt, Murray and snoopy.”